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• Derek Chang has been appointed CEO for NBA China. Chang most recently was head of international lifestyle channels at Scripps Networks Interactive. Prior to Scripps, Chang was evp-content strategy and development at DirecTV and evp-development for Yankees Entertainment & Sports (YES) Network. “Derek’s experience in media and sports combined with his proven leadership and management abilities makes him an ideal leader,” said NBA commissioner Adam Silver.

• adidas said it has signed a bevy of top incoming NFL Draft prospects, including DE Bradley Chubb (North Carolina State), RB Sony Michel (Georgia ), S Derwin James (Florida State),WR Courtland Sutton (Southern Methodist University), WR Christian Kirk (Texas A&M), WR James Washington (Oklahoma State), WR Michael Gallup (Colorado State), RB Kerryon Johnson (Auburn); and LB Rashaan Evans, S Minkah Fitzpatrick and S Ronnie Harrison (Alabama).

• U.S. Figure Skating and NBC Sports Group have partnered on a media rights agreement that provides NBC Sports Group with exclusive media rights to premier domestic and international figure skating events through 2026. During each season of the partnership, NBC Sports Group said it would present 80+ hours of coverage.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep182009

Melanie Oudin Adds AirTran To Growing Marketing Roster

September 18, 2009: Melanie Oudin, the teenager who rolled into the quarterfinals of the U.S. Tennis Open, has signed a deal with AirTran Airways, a low-cost regional airline based out of Orlando. Financial details were not disclosed.

Oudin, who turns 18 on Sept, 23, joins an AirTrans' sports marketing roster that includes NFL quarterbacks Donovan McNabb and Matt Ryan, IndyCar driver Danica Patrick and former pitching great Tom Glavine. AirTran also is the official carrier of the NFL's Indianapolis Colts, Atlanta Falcons and Baltimore Ravens.

Oudin, who lives in Marietta, Ga., and is represented by marketing firm Blue Entertainment Sports Television, will be in radio spots and appear on billboards in the Atlanta region, where AirTran has a major hub. Oudin also has deals with adidas and Wilson (both of which are up for renewal), and BackOffice Associates, a leading provider of data migration and data governance solutions for global SAP customers, a deal she signed during the U.S. Open.

On Sept. 20, she will be honored after the first quarter of the Atlanta Falcons home game against the Carolina Panthers, when Falcons owner Arthur Blank will present Oudin with a jersey.

"Melanie Oudin has quickly become a household name in the world of tennis, and we are so proud of her accomplishments both on and off the court," Tad Hutcheson, AirTran Airways' vp-marketing and sales, said in a statement.

Oudin's U.S. Open showing moved her from No. 70  to No. 44 in the world where she is the third highest ranked U.S. woman behind Serena and Venus Williams, "I am thrilled to have AirTran as a partner as I strive to reach my goals as a professional tennis player," she said in a statement. "It means so much to me that a local company is supporting me and I am truly excited about this partnership."

Melanie Oudin's M.O.: Play Hard, Win Matches, Score Deals

AirTran Air Alliance Adds To NFL Arsenal

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