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• Per will have to make the French Open Grand Slam field as an unseeded player. "This year again, tournament officials will establish the list and ranking of the women’s seeds based on the WTA ranking," via the French Tennis Federation. She currently is ranked No. 453 in the world by the WTA.

• Per offering his Isleworth estate (9927 Giffin Court) Orlando for $28M. Includes 31K sq ft living space, 6K sq ft indoor hoops court, 2.1K sq ft garage with dance & recording studios.

• The NBA said that 40 players are expected to attend the NBA Global Camp 2018, a pre-Draft showcase scheduled for June 2-5 at La Ghirada Sports Center in Treviso, Italy, for top Draft-eligible prospects from outside the U.S. The camp will include team interview sessions, five-on-five games, shooting drills, and strength and agility testing in front of representatives from all 30 NBA teams, all under the direction of NBA personnel.

KEEPING SCORE

2018 NBA Draft Presented by State Farm Order (To Date)
(Barclays Center Brooklyn, NY June 21 (ESPN)

1. Phoenix Suns
2. Sacramento Kings
3. Atlanta Hawks
4. Memphis Grizzlies
5. Dallas Mavericks
6. Orlando Magic
7. Chicago Bulls
8. Cleveland Cavaliers (from Brooklyn Nets)
9. New York Knicks
10. Philadelphia 76ers (from Los Angeles Lakers)

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep112015

Miller Lite Evokes 'Tastes Great-Less Filling' Memories In New Troy Aikman Ad

By Barry Janoff

September 10, 2015: Miller Lite left its mark in marketing and beer sales history with a series of iconic TV spots in the 1970s and 1980s under the theme, "Great Taste-Less Filling" (and revived for a time in 2008) that featured sports legends and celebrities.

The brand is tapping into their creative history with a new spot that features Troy Aikman, former quarterback with the Dallas Cowboys and current NFL analyst and commentator.

Perhaps not so ironically, Aikman in the spot admits to "dwelling in the past" regarding his former pro career, which included 165 career touchdowns, 32,942 yards passing, three Super Bowl wins (XXVII and MVP, XXVIII and XXX) and induction into the Pro Football Hall of Fame in 2006.

The commercial is part of Miller Lite's campaign centered around a bodega run by Fred, described as "half store clerk, half sage," who gives advice and usually encourages customers to be themselves, somehow then associated to buying the product.

In one spot, a guy sings "Karaoke" after being asked to do so by Fred. In another, "Advice," Fred suggests to a woman customer that she bring Miller Lite (her preferred choice) to a Chardonnay party. In a third, Fred downgrades his suggestions to a woman in the bodega looking for a "Last Minute Gift" from a case of Miller Lite to a 12-pack to a six-pack as the woman's description of her acquaintance slips from friend to "frenemy." (He ultimately tells her to keep five of the bottles and give away just one.)

Lead agency is TBWA\Chiat\Day LA.

The union between Aikman and Miller Lite is relatively organic. The Miller Lite Plaza and Miller Lite Club are located in AT&T Stadium, home of the Dallas Cowboys, and the brand is the team's exclusive beer partner through 2020.

In his spot, Aikman goes into Fred's bodega to buy Miller Lite when another customer, wearing Aikman's No. 8 Dallas Cowboys jersey, recognizes him. "I'm a huge fan," the guy says to Aikman. "All the touchdowns, the wins, the passes."

"You know, I don't like to dwell in the past," says Aikman. "But thank you."

Just then, Aikman's cell phone buzzes. The ring tone is an old play-by-play announcer. "Aikman, touchdown! Unbelievable! Airman, touchdown! Unbelievable," it repeats over and over.

"I dwell in the past," admits Aikman.

"I would, too," says Fred.

"I don't blame you," says the fan.

"Okay," smiles Aikman, followed by the tag line, "As long as you are you, it's Miller Time." (See the full commercial here.)

The Great Taste-Less Filling spots featured the likes of Joe Frazier, Yogi Berra, Dick Butkus, Boog Powell, Bob Uecker, Bubba Smith, Billy Martin, George Steinbrenner, politician Tip O'Neill and author Mickey Spillane.

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