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• Under Armour said this morning that Patrik Frisk, the company’s president and COO, would become its new CEO, effective Jan. 1, 2020. He will also remain president. Company founder, chairman and CEO Kevin Plank, will become executive chairman and brand chief. According to Friske via Under Armour, "The opportunity that lies ahead of us is incredible as our entire global team continues to lean hard into our transformation."

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Thursday
Jun102010

Sony, Gillette, Disney-Pixar 'Toy Story 3' 3D Ads On Board For ESPN 3D Launch

Andre Ethier of the Los Angeles Dodgers and ESPN's Stan Verrett get a bit too up close and personal with the 3D camera.June 10, 2010: When historians look back at life in 2010, they very well might mark June 11 as the day that 3D took its first steps away from infancy. Sony, Gillette and Disney-Pixar said they would unveil 3D TV spots on ESPN 3D on June 11, which is launching to coincide with the sports network's coverage of the FIFA World Cup. ESPN also said it would will break its first 3D commercial, which will be part of its "This is SportsCenter" campaign.

The Disney-Pixar will be for the June 18 release of Toy Story 3, which will hit screens in both 3D and 2D. ESPN is a division of The Disney Co. Financial details regarding the cost to produce and air the spots was not disclosed.

ESPN said that in order to provide the best consumer experience, ESPN 3D will "only be accepting commercials originally created in 3D."  Sony’s spot will support its new 3D HDTVs, via lead agency 180 Los Angeles; Gillette's 3D spot is part of the company's launch campaign for the new Fusion ProGlide Razor. Gillette's lead agency is BBDO, New York.

“The 3D advertising opportunity and marketplace is at the beginning so we are very excited to have three marquee advertisers on board,” Ed Erhardt, president for ESPN Customer Marketing and Sales, said in a statement.  “We have interest from several of our clients to include ESPN 3D in their packages and we will do everything we can to accommodate them.”
 
SportsCenter anchor Stan Verrett and Los Angeles Dodgers outfielder Andre Ethier are featured in the new This is SportsCenter spot. Aptly called "Break It, You Buy It,"  the pair are in ESPN's Los Angeles studios when Verrett shows Ethier Sony's new 3D camera. "We're messing around with it in case the show goes 3D," explains Verrett. Ethier then looks through the camera as Verrett swings a bat to show the 3D affect. "It's pretty cool," says Verrett. "This thing costs more than the space shuttle." Let me see you really swing at that," encourages Ethier. Verrett does, smashing the lens in the process. "Are we going to bein trouble for this?" asks Ethier as they look as the damage. "Yes," replies Verrett."

Lead agency is Wieden + Kennedy. Sony was named the first official sponsor of ESPN 3D earlier this year.

A 3D spot for 'Toy Story 3' will air during the launch of ESPN 3D.Although these are not the first TV spots created in 3D, they are the first produced specifically to air on a 3D network. A growing number of Hollywood movies are hitting theaters with 3D capability, including Shrek Forever After, Avatar, Alice in Wonderland and How to Train Your Dragon, and have been running 3D spots in theaters. This year, Visa filmed some of its "Go World" spots supporting the Winter Olympics in 3D, which it ran at events in New York, San Francisco and Olympic host city Vancouver.

During Super Bowl XLIII in 2009, DreamWorks joined with PepsiCo's SoBe to run a 90-second 3D spot for the movie studio's then upcoming animated release, Monsters vs. Aliens. The next night, NBC, which aired the Super Bowl, ran an episode of Chuck in 3D.

"3D is gaining momentum in the advertising and marketing space," said David Lane, vp-Digital Media CBS Outdoor, which established Visa's presentation at New York's Grand Central Terminal in conjunction with the 2010 Winter Olympics, including 3D posters and screens airing Visa's 3d commercial.

Among the events schedule to air on ESPN 3D this year and into early 2011 are 25 matches during the 2010 World Cup, the Summer X Games 16 (July 28-Aug. 1), college football’s ACC Championship (Dec. 4), college basketball's Jimmy V Classic (Dec. 7), the 2011 BCS National Championship game (Jan. 10, 2011), the Winter X Games (Jan. 27-30, 2011) and college basketball’s Big East Tournament (March 8-12, 2011).

Sony has also signed a deal with Discovery Communications and IMAX to launch a 3D TV network by 2012.

All of the major electronic companies have begun to sell and advertise TVs capable of receiving 3D signals. Growth is  also dependent on companies such as Comcast signing on to broadcast 3D signals to their  customers, as it did with ESPN. Consumers without such TVs who wish to view 3D events would need to purchase adapters. All consumers would need to wear 3D glasses.

DisplaySearch, a division of marketing and research firm NPD Group, Port Washington, NY, anticipates 1.2 million 3D-capable TVs will ship in 2010, with that number growing to 9 million in 2012 and 15.6 million in 2013. Growth is  also dependent on companies such as Comcast signing on to broadcast 3D signals to their  customers. Consumers without such TVs who wish to view 3D events would need to purchase adapters. All consumers would need to wear 3D glasses.

"ESPN’s commitment to 3D is a win for fans and our business partners,” George Bodenheimer, co-chairman, Disney Media Networks, and president, ESPN and ABC Sports, said in a statement when the channel was announced. “ESPN 3D marries great content with new technology to enhance the fan’s viewing experience and puts ESPN at the forefront of the next big advance for TV viewing.”


Comcast Deal With ESPN Moves 3D To Another Dimension

TV 3D Content Is Growing, But When Will Consumers Be Buying?

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