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Bahamas Red Cross donation site. #HelpUsHelp

• After two exclusive games on NFL Network, Fox Sports’ 2019 Thursday Night Football presented by Bud Light Platinum schedule begins Sept. 26 with the Philadelphia Eagles at the Green Bay Packers. Fox Sports said it would deliver Thursday Night Football in 4K Ultra High Definition for the NFL’s 100th season, making Thursday night match-ups available through the Fox Sports and Fox Now apps, via Apple TV 4K and select Roku devices. Full story here.

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

According to Wyllie, “I will use my leadership skills and experience to continue to deliver high-quality competitive sports experiences, attract more resources, and build awareness of Special Olympics. I am excited to work for the six million Special Olympics athletes and Unified Partners in the movement for inclusion."

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "Ten million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 20-22
1. Downton Abbey $31M
2. Ad Astra $19.1M
3. Rambo: Last Blood $19M
4. It 2 $17.2
5. Hustlers $17M
6. Lion King $2.6M
7. Good Boys $2.5M
8. Angel Has Fallen $2.4M
9. Overcomer $1.5M
10. Hobbs & Shaw $1.5M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Friday
Sep282012

Adidas Campaigns Take Derrick Rose, Josh Howard Back To The Streets Of CHI, ATL

By Barry Janoff

September 28, 2012: New creative from adidas takes two distinct routes — one continues to follow Derrick Rose in “The Return of D-Rose” campaign, the other has Josh Smith opening up about the pressures of being an NBA star. But both campaigns converge in story lines that show the close connection that each player feels to his respective NBA city.

“Wake Up” is the newest spot in a series of ads that have followed Rose's rehab from knee surgery due to a torn ACL suffered by the Chicago Bulls point guard during the first round of the 2011-12 playoffs. It coincides with the worldwide launch of the D-Rose signature collection and D-Rose 3 basketball shoe on October 4.

"Heavy," Smith's ode to Atlanta, where he has been with the Hawks since 2004, supports the release of the adizero Ghost 2.

Both spots are scheduled to break next week.
 
In “Wake-Up,” we hear an actual broadcast soundbite from the moment that Rose tore his ACL against the Philadelphia 76ers. Time seemingly stops in Chicago, where people throughout the city, including sports bars, in taxis, at home, on Lake Street Bridge and South Side neighborhoods and parks, are frozen. The action then cuts to Rose working out in a gym, which enables the citizens of Chicago to regain their mobility.

The commercial ends with Rose walking through the player’s tunnel at a United Center to the crescendo of fans anticipating his return to the court. (See the full spot here.)

Rose had surgery on May 12, with doctors estimating between 8-12 months before the NBA's 2010-11 MVP  could reclaim his spot with the Bulls. He appeared in just 27 games during the 2011-12 lockout-shortened season due to other injuries.

Where Rose's spot contains no vocals, Smith's ad is narrated by the player himself.

"They say the hopes of a franchise are heavy," Smith begins as we see shots of him hitting the court at Philips Arena. "And that they are nothing compared to the hopes of a city. The weight, they say, can be impossible to carry."

As we see Smith in various locations throughout Atlanta, he continues his soliloquy. "They say there's no telling what something that heavy can do." Then, holding up the adizero Ghost 2 he states, "I say, there's no telling what light can do." (See the full spot here.)

The conversation for both players continues online via such social media destinations as YouTube, Facebook and Twitter.

Rose's signature line includes jackets, hoodies, T-shirts, shorts, pants, hats and socks to match each colorway of the shoe.

"The D Rose 3 signature collection is special to me because I worked side-by-side with adidas on everything from materials to fit to colors to make it the best we've done yet," Rose said during a recent launch event. "I love the new logo that calls out the most important things to me: my family, basketball and the city of Chicago."

Last season, Smith had career highs in points (18.8 per game) and rebounds (9.6). Regarding his adidas shoe, the Hawks co-captain offered, “With my type of the game, I need speed. I can’t have a shoe that weighs me down. The adizero Ghost 2 is light, and has support for when I’m driving to the basket. Plus the shoe’s got style too with the patent leather toe—clean and sleek so you can look good while you play good.”

Adidas' other major NBA endorser, Dwight Howard, is currently rehabbing his back following surgery early this year. He went on a tour of China during August under the adidas banner, the same month he was traded from the Orlando Magic to the Los Angeles Lakers in a 12-player deal that also involved the 76ers and Denver Nuggets. The Lakers have not made a timetable for his return, but he currently is going through workouts with members of the team's coaching staff.

Adidas is expected to unveil Howard's first shoe with Lakers' colors as well as marketing support, but have yet to reveal details.

Adidas Builds Alliance With Derrick Rose Via Lifestyle Elements

D-Rose Hits Comeback Trail With Adidas

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