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NEWS REAL

• Amazon has launched MLB.TV on Prime Video Channels, allowing Prime members to subscribe to MLB.TV and stream regular season out-of-market baseball games live and on-demand, all from the Prime Video service.

• WWE said it would move its global headquarters to a new office complex in Stamford, Conn, where WWE is now headquartered, to “allow the company to bring together its operations, including its production studios and corporate offices at its new site.” The move is expected to take place in early 2021.

• “Inspired by the intersection of past and future,” Foot Locker is launching the Discover Your Air Network, featuring “cable network-inspired programming for the ultimate sneakerhead” filled with Nike Air Max content, news and product. People will be able to view DYA Network content on Foot Locker's Instagram, Facebook, YouTube and Snapchat channels.

NBA2K League has unveiled the match-ups and tournaments for the second season, with $1.2M prizes Begins 4-2.

• ESPN and UFC have extended their deal, naming ESPN+ as the exclusive distributor of UFC Pay-Per-View events in the U.S. through 2025, beginning with UFC 236: Holloway vs. Poirier 2 on April 13. UFC’s alliance with ESPN, which began in January, also has been extended through 2025

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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Notre Dame Builds Brand
Cancer Drives Home
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Dec062018

Mahomes, Candace Parker, Kid Cudi In Foot Locker, adidas Empowerment Campaign

NYSJ Sports-Entertainment Business News Service

December 6, 2018: Foot Locker and adidas are working with musicians Kid Cudi, Raury and H.E.R. and athletes Patrick Mahomes, Donovan Mitchell and Candace Parker for the launch of Asterisk Collective, described as a “platform empowering creative partners to make a difference in the world through their respective initiatives, positively impacting communities all over the world.”

The athletes and musicians were called “leaders in their communities who represent the identity” of the Asterisk Collective symbol, which “serves as an icon that signifies the coming together of sport, creativity and community, as well as the exception to the rule that marks those who stand out and make a difference.”

The effort will be supported by a dedicated footwear collection from adidas and community service by all of the Asterisk Collective members.

The campaign also includes a dedicated Web site and other digital, social media (#asteriskcollective) and POP.

"At Foot Locker, it's our goal to empower youth culture through individuality and self-expression," Andrew Gray, vp and chief merchandising officer for Foot Locker North America, said via the company.

"By partnering with adidas to launch the Asterisk Collective, we're fusing our shared values and hoping to inspire others to make their mark – whether that's giving back to the local community or encouraging the creative passion points of the next generation."

Foot Locker and adidas said that each ambassador would debut the adidas Originals TRESC Run today (Dec. 6) at their respective concerts, games or events.

The adidas Originals TRESC Run "will be the first of many sneakers to drop under the Asterisk Collective, representing how these standouts support their respective communities and empower others to be true to themselves."

According to Kelly Olmstead, vp-brand activation for adidas, “adidas is excited to partner with Foot Locker on the Asterisk Collective in order to empower creativity for positive change,”

Among the ambassador activation in 2019:

• Kid Cudi "will provide the opportunity for kids to experience the healing powers that creativity can have, through outlets like music, art and design."

• Raury "will bring music to communities to promote self-wellness, like hosting co-creating surprise outdoor concerts that benefit local communities."

• H.E.R. "will fuel her non-profit Bring the Noise Foundation to provide access to high-quality music programs, top tier artists and mentorship for under-served communities."

• Patrick Mahomes (Kansas City Chiefs, pictured) "will amplify his passion for inspiring hospital patients through sport and make an impact on a greater scale, like hosting sporting event viewing parties at local hospitals."

• Donovan Mitchell (Utah Jazz) "will amplify his acts of kindness, inspiring others to join the movement and celebrate experiences that benefit the community."

• Candace Parker (Los Angeles Sparks) "will connect with young women across the country and inspire them to make the world a better place through equality, like creating an inspirational speaker series."

Foot Locker said that adidas Originals TRESC Run would be available exclusively at Foot Locker on Dec. 20.

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