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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Jan072015

Anheuser-Busch Super Bowl XLIX Marketing Plans: Lost Dog, Clydesdales, Whatever

By Barry Janoff

January 7, 2015: Anheuser-Busch, the exclusive beer category partner for the Super Bowl XLIX broadcast on NBC, has unveiled its plans for Super Sunday and, not too surprisingly, they include a puppy, the Clydesdales and a continuation of the "Up for Whatever" campaign.

The company said it would have three-four minutes of ad time, including a one-minute spot for flagship brand Budweiser; a 30-second spot for Bud, "Lost Dog," with the iconic Clydesdales; and a 60-second ad, "Coin," in which "an everyday Bud Light fan who experiences an unforgettable night with ‘80s iconic old school fun simply by indicating he is 'Up for Whatever.'"

The brewer also is planning support via Internet, social media, mobile, POP, recently unveiled new packaging and on-site activation anchored by the House of Whatever in a hotel and surrounding area in downtown Phoenix, with Bud Light taking title honors from sibling Budweiser for the first time in the company's annual Super Bowl experiential event.

“The mass appeal of the Super Bowl presents an unparalleled platform to launch 360-degree campaigns that ultimately deliver against our top priority: sell more beer,” Jorn Socquet, vp-U.S. marketing for Anheuser-Busch, said in a statement. “With our track record, we know consumers look forward to our iconic spots and what viewers see during the game is just the beginning of what they’ll experience from Anheuser-Busch in 2015.”

Budweiser's Puppy Love and A Hero's Welcome spots were atop most lists of favorite commercials during Super Bowl XLVIII. Anheuser-Busch has claimed the No. 1 position 12 of the past 14 years in USA Today's Ad Meter.

The "Up for Whatever" effort launched last year around Super Bowl XLVIII with a spot that saw a guy off the street accept a Bud and then become involved in a scenario that included Arnold Schwarzenegger, Don Cheadle and a llama and continue through the year with various incarnations.

According to Alex Lambrecht, vp for Bud Light, “We believe that our new Super Bowl commercial and the Bud Light House of Whatever will make Bud Light the most talked about experience at the Super Bowl. Bud Light will continue to create unexpected experiences for ‘The Perfect Beer’ campaign in 2015 and win with millennials through unforgettable, authentic experiences.”

NBC is getting upward of $4.5 million for a 30-second spot, although discounts are traditionally given to companies such as Anheuser-Busch that purchase multiple spots.

“Our fans have really enjoyed the ‘Up For Whatever’ activations we’ve done this [past] year, from the ‘Epic Night’ spot at Super Bowl XLVIII to this summer’s incredible Whatever, USA, experience in Colorado," said Lambrecht. "The Bud Light House of Whatever will keep that spirit going, so expect it to be the most unique party experience in Phoenix. You could say it’s the Super Bowl version of Whatever, USA.”

The new Bud Light labels come with some 50 unique text options, such as “The perfect beer for leaving your comfort zone in another time zone" and “The perfect beer for tuning up the old air guitar.” Lambrecht said that labels have also been designed for specific events, which would include the Super Bowl.

"[If] you order a Bud Light, you might notice that the cup or bottle you receive has a message on it with very specific suggestions that were clearly written just for that event," according to Lambrecht. "You have to decide if you’re ‘Up for Whatever’ enough to do what the message says. If you are, you might find yourself enjoying a truly unique VIP experience. The possibilities for what we can do are endless, and we’re really looking forward to exploring that space and pushing some boundaries around what people expect from Bud Light.”

Lead agency for the Budweiser spots is Anomaly. Energy BBDO is lead agency for Bud Light. Mosaic handles creative for the Bud Light House of Whatever.

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