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Top Selling MLB Gear 2017 Spring Training

JERSEYS
• Ben Zobrist MVP Chicago Cubs
• Kris Bryant Chicago Cubs
• Anthony Rizzo Chicago Cubs
• Chris Sale Boston Red Sox
• Francisco Lindor Cleveland Indians
• Javier Baez Chicago Cubs
• Jake Arrieta Chicago Cubs
• Corey Seager Los Angeles Dodgers
• Ernie Banks Throwback Chicago Cubs
• David Ortiz Boston Red Sox
        
CAPS
• Cleveland Indians
• Chicago Cubs
• New York Yankees
• Boston Red Sox
• L.A. Dodgers
• San Francisco Giants
• Chicago White Sox
• Detroit Tigers
• Kansas City Royals
• Atlanta Braves
SOURCE: MLBSHOP.com

WHAT YOU SAY!?

Naismith Memorial Basketball Hall Of Fame Class Of 2017 Finalists
• Hugh Evans
• Tim Hardaway
• Robert Hughes
ª Rebecca Lobo
• Rollie Massimino
• Tracy McGrady
• Muffet McGraw
• Kim Mulkey
• Sidney Moncrief
• Bo Ryan
• Bill Self
• Rudy Tomjanovich
• Chris Webber
• Wayland Baptist University
Source: Hall of Fame

COLLECTIBLE CORNER

$10.00: Asking price for Mtn. Dew March Madness Inflatable Basketball Chair, on eBay
$19.49: Asking price for Duke University March Madness Unopened 12 oz. Bottle of Beer, on eBay
$64.99: Asking price official Wilson March Madness Final Four Basketball, on eBay
$69.99: Asking price for George Mason University March Madness Patriot Mascot Bobblehead, on eBay
$279.99 Asking price for March Madness '17 Semi-Finals Ticket Phoenix April 1, on eBay

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Sports Illustrated Swimsuit '17 Credit: Yu Tsai/SI “On Sale Now”

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MARKETWATCH

MLB SPRING TRAINING

NHL COORS LIGHT STADIUM SERIES Feb. 25 Philadelphia Flyers @ Pittsburgh Penguins Heinz Field NBC 8 PM (ET)

DAYTONA 500 Feb. 26 Daytona International Speedway, FL Fox 2 PM (ET)

ACADEMY AWARDS Feb. 26 Dolby Theater, Los Angeles ABC 8 PM (ET)

NFL SCOUTING COMBINE Feb. 28-March 6 Lucas Oil Stadium, Indianapolis NFL Network, ESPN

MLS 2017 Opening Weekend March 3-5

NCAA MEN'S BASKETBALL 2016-17

NCAA WOMEN'S BASKETBALL 2016-17

WORLD BASEBALL CLASSIC March 6-22 MLB Network, ESPN Deportes

NCAA MARCH MADNESS Selection Sunday CBS March 1

NCAA MARCH MADNESS Men First Four March 14-15 truTV

NCAA MARCH MADNESS Men First-Second Rounds March 16-19 CBS, TBS, TNT, truTV,

NCAA MARCH MADNESS Men Sweet 16 March 23-24 CBS, TBS

NCAA MARCH MADNESS Men Elite Eight March 25-26 CBS, TBS

NCAA MARCH MADNESS Men's Final Four April 1-April 3 CBS

WRESTLEMANIA 33 April 2 Camping World Stadium, Orlando

MLB OPENING WEEK April 2-8

JACKIE ROBINSON DAY April 5 MLB

BOSTON MARATHON April 17

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Save Lives, Celebrate Lives: Grand Sports Marketer Of The Year '16 — American Cancer Society

With platforms that include Coaches vs. Cancer, Suits & Sneakers, Three-Point Challenge, A House United To Tackle Pediatric Cancer and the multi-media marketing effort, 'Come And Play For Us,' the American Cancer Society has been named the Grand Sports Marketer of the Year 2016 based on thousands of votes from the readers of NYSportJournalism and input from sports and business marketing analysts and writers nationwide; an honor that also puts a spotlight on the work being done by ACS executives, staff and volunteers; doctors, nurses, researchers, technicians and others seeking a cure for cancer; programs being conducted in cooperation with such groups as IMG College, the National Association of Basketball Coaches and Princess Lacey's Legacy; and the countless number of courageous people who have defeated cancer or are fighting to beat the disease, with help from the families and friends who build their support system. SEE THE FULL STORY HERE

Q&A: ACS Game Plan To Beat Cancer More Than X's & O's

The American Cancer Society was named as the Grand Marketer of the Year through a vote by the readers of NYSportsJournalism, based on activations with many impactful partners that raised money and drove awareness for one goal: to find a cure for cancer. In this Q&A, Sharon Byers, chief development and marketing officer for ACS (and former veteran marketing executive for Coca-Cola), and David Doan, ACS's vp-sports alliances, share the advantages of being able to work with such organizations as the National Association of Basketball Coaches, IMG College and Princess Lacey's Legacy; activating during such high-profile events as the NCAA College Football Playoffs, March Madness and the Final Four; and having hundreds of college and high school coaches be part of Coaches vs. Cancer; but also the challenges of having the mechanics and logistics in place to run the 24/7 year-round fund-raising efforts needed to support the work of countless thousands of people seeking to put an end the disease.

Ageless Actor Rob Lowe Returns To Skechers' Marketing

In 2001, Rob Lowe was appearing on TV's The West Wing, was filming Austin Powers in Goldmember (as Middle Number Two), starred alongside Teri Hatch in the TV movie Jane Doe and appeared in print ads for Skechers with fellow actors and Brat Packers Robert Downey Jr. and Matt Dillon, and now the 52-year-old actor returns to Skechers for a multi-media campaign to support the brand's lifestyle footwear, with creative to break this spring. 'We know he'll be a great face for our men's footwear collections,' said Sketchers' president Michael Greenberg. 'It's like he hasn't aged a day since his initial Skechers' campaign.' MORE

'Magic' Johnson's Reappearance With NBA's Lakers No Sleight Of Hand

Hall of Famer, five-time NBA champion and three-time NBA Finals MVP Earvin 'Magic' Johnson, who played his entire pro career with the Los Angeles Lakers and has also been their coach, vice-president and a minority owner, is returning to the franchise after team president Jeanie Buss named him president of basketball operations, the center of a shakeup among team hierarchy that also sees long-time GM Mitch Kupchak relieved of his role and Jim Buss, brother of Jeanie, reassigned from his duties as vp-basketball operations (although remaining as a team owner along with Jeanie and other siblings), the result of the Lakers posting a combined record of 84-220 since 2013-14 (through the All-Star Game break this season), with both Jeanie Buss and Johnson vowing to return the franchise to 'the values and standards of the purple-and-gold' set by Buss' father and long-time franchise owner, Dr. Jerry Buss (who passed away in 2013). MORE

Motorsports Sponsor Spend Slow But Seen Revving To $6B

With the 2017 Nascar season about to start, the Daytona 500 just days away and Formula 1 putting pedal to the metal in just a month, marketers, sponsors, teams, drivers and fans are gearing up for activation, with an anticipated $5.75B expected to be spent in the category worldwide, but even with big partners and big numbers the sport has hit a wall in sponsorship, according to a new report from research and consulting firm IEG, which relates that the predicted 2017 growth in spend of 3.1% over 2016 lags behind the 4.5% growth in global sponsorship spending as motorsports faces 'concerns over the shifting global political and economic climate.' MORE

Pepsi Makes Much Ado About Uncle Drew At NBA ASG

When historians look back at our era, they might not remember Kyrie Irving as an All-Star player for the NBA defending champion Cleveland Cavaliers, but if Pepsi has anything to say about it they will remember Irving's alter ego, Uncle Drew, the character who has become a caretaker of hoops history and who invites into his local pizza parlor such friends as Bill Russell, Baron Davis, Kevin Love, Ray Allen and Maya Moore to talk about the game and its players, which Irving-as-Uncle-Drew will be doing in New Orleans during All-Star Game weekend to support Pepsi, new marketing, the release of Uncle Drew clothing and accessories, and also to talk about an Uncle Drew movie that is in the works. MORE

Report: eSports Revenue To Accelerate To $1.5B By 2020

Envisioning it as the next battleground for brands, marketers, media and players, the global eSports landscape will continue to grow in 2017 and accelerate thru 2020, reaching revenues of $1.5B, according to a new study from research and consulting firm NewZoo, which anticipates that the number of players will top 58M, the audience will hit 358M and the global eSports economy will near $700M this year; and forecasts the category could impact nearly 2B people over the next four years, driven by increased viewership on TV, the addition of more pro sports leagues such as the NBA and FIFA; and more investments and activation from non-endemic companies, a list that already includes the likes of Coca-Cola, Bud Light, Buffalo Wild Wings, Taco Bell, Ford, Hyundai, Gillette, Axe and sportswear and shoe companies Nike, adidas and Under Armour, 'which will bat